Google Ads API Verison 14.1 is Live
Google Ads API Version 14.1: Improve your campaigns with new recommendation types, more search terms insights, and account management assistance.
The biggest changes in Google Ads API Version 14.1 are:
- New recommendation types: The API now supports new recommendation types, including:
- Budget optimization: This recommendation helps you optimize your budget to get the most out of your campaigns.
- Keyword match type: This recommendation helps you improve your keyword match types to get more relevant clicks and conversions.
- Negative keyword: This recommendation helps you find and add negative keywords to your campaigns to prevent irrelevant clicks.
- More search terms insights support: The API now supports more search terms insights, including:
- Search volume: This insight shows you the volume of searches for a particular keyword or phrase.
- Competition: This insight shows you how competitive a keyword or phrase is.
- Landing page experience: This insight shows you how relevant your landing pages are to the keywords you're bidding on.
- Account management assistance: The API now provides more assistance with account management tasks, such as:
- Creating and managing test accounts: This allows you to test new features and strategies without affecting your live campaigns.
- Getting help with billing: This allows you to view your billing information and get help with billing issues.
These are just a few of the biggest changes in Google Ads API Version 14.1. For a complete list of changes, please see the release notes.
