LOCAL SEO
Local Search Trends: Coca-Cola & Restaurant Near Me
The growth for searces like "coke near me" has continuously risen over the last seven years.
dbaPlatform blog
Keep up to date with the latest developments in local SEO, local product inventory, and local vehicle inventory.
GOOGLE BUSINESS PROFILE (GMB)
New Google Business Profile Guidelines and Policies: What You Need to Know
Google recently updated its guidelines and policies for Google Business Profile (GBP). The new guidelines are designed to help businesses create more...
Kellie Henson
Aug 22, 2023
BEST PRACTICES
The Power of Knowing Your Customer's Lifetime Value
The Lifetime Value (LTV) of a customer represents the total revenue a business can reasonably expect from a single customer ever. It considers that...
Sarah Bryant
Aug 22, 2023
GOOGLE BUSINESS PROFILE (GMB)
Google Business Profile: Recent Performance Metrics Changes
Google recently updated its Business Profile guidelines and policies to help businesses create more accurate and informative profiles
Kellie Henson
Aug 17, 2023
GOOGLE BUSINESS PROFILE (GMB)
Google Business Profile Now Lets You Manage Your Social Links
Google Business Profile (GBP) now allows you to manage your social links. You can add up to 10 social media links to your profile, and you can also...
Kellie Henson
Aug 17, 2023
BEST PRACTICES
Understanding Google Ads Conversion Tracking
By setting up conversion tracking, advertisers gain insights into the effectiveness of their ad campaigns, helping them make informed decisions on...
Sarah Bryant
Aug 17, 2023
LOCAL SEO NEWS
Google Ads API Verison 14.1 is Live
Google Ads API Version 14.1: Improve your campaigns with new recommendation types, more search terms insights, and account management assistance.
Kellie Henson
Aug 11, 2023
Reporting & Metrics
The Power of Return on Ad Spend (ROAS)
Return on Ad Spend helps businesses understand their profit margin regarding advertising efforts and specific campaigns.
Sarah Bryant
Aug 11, 2023
LOCAL SEO NEWS
Microsoft Launches Performance Max Beta
Microsoft's Performance Max beta program is open worldwide as of July 26, 2023.
Kellie Henson
Jul 31, 2023
GOOGLE BUSINESS PROFILE (GMB)
Stay Ahead of Google Business Profile Suspensions
There is no perfect method to avoid Google Business Profile suspensions, but understanding the guidelines and actions to take if you face a...
Kellie Henson
Jul 31, 2023