dbaPlatform blog

Keep up to date with the latest developments in local SEO, local product inventory, and local vehicle inventory.

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GOOGLE BUSINESS PROFILE (GMB)

Google Business Profile: What's new?

Summer 2023 brought a variety of new features to Google Business Profiles. See how these changes may affect your business.

BEST PRACTICES

Understanding Google Ads Conversion Tracking

By setting up conversion tracking, advertisers gain insights into the effectiveness of their ad campaigns, helping them make informed decisions on...

LOCAL SEO NEWS

Google Ads API Verison 14.1 is Live

Google Ads API Version 14.1: Improve your campaigns with new recommendation types, more search terms insights, and account management assistance.

Reporting & Metrics

The Power of Return on Ad Spend (ROAS)

Return on Ad Spend helps businesses understand their profit margin regarding advertising efforts and specific campaigns.

GOOGLE BUSINESS PROFILE (GMB)

Stay Ahead of Google Business Profile Suspensions

There is no perfect method to avoid Google Business Profile suspensions, but understanding the guidelines and actions to take if you face a...

GOOGLE BUSINESS PROFILE (GMB)

Health Insurance Check on Google Business Profiles

Google Business Profiles now provide health insurance check information. Learn how this data is populated and how to add, remove and edit insurance...

GOOGLE BUSINESS PROFILE (GMB)

Improve Local Search Ranking for Keywords

The most recent changes to Google's algorithm have impacted local search ranking, making them even more relevant to users.

LOCAL SEO NEWS

Apple Business Connect: A Must-know Guide

Apple sent a shockwave through the local listing industry when it announced Apple Business Connect to the public in January 2023. Learn the basics...

CASE STUDY

Imarc Case study

Imarc uses dbaPlatform for Google My Business optimization to conquer their clients’ local search presence.

CASE STUDY

Charles Martin Case Study

Charles Martin DDS has served the Tampa community since 1982, before websites and SEO were tools for local marketing.

CASE STUDY

Brand Lab Case Study

Brand Lab Media is an advertising agency owned by two brothers in Loveland, Colorado. Learn how they managed local presence with dbaPlatform.

GOOGLE BUSINESS PROFILE (GMB)

Google Business Profile Features

Since launching in June of 2014, Google My Business has become integral to local SEO.

GOOGLE BUSINESS PROFILE (GMB)

Removal of Fake Google Business Profile Listings

Fake listings on Google Maps are business listings that break Google guidelines. Read more about how guidelines are being broken in a number of...

GOOGLE BUSINESS PROFILE (GMB)

Boost Your Google Maps Ranking with Pickup Today

Google's new 'Pickup Today' feature is a great new way to make your Google Business Profile stand out. Learn how to use this new tool here.